Client: KIWI Kissan Window Pvt Ltd
Design Brief: The client, a company specialising in organic and health-conscious food products, was entering the retail market with a range of spices, lentils, and raw food items. The objective was to create packaging that conveyed a raw and natural feel, aligning with the brand's values.
Key Outcomes: Supported the selection of eco-friendly brown packaging pouches and glass bottles, designing labels for over 100 products. Each label featured hand-drawn illustrations of the plant from which the product originates, reinforcing the raw, natural theme. This approach not only emphasised the product’s authenticity but also highlighted the importance of farmers, the backbone of the food industry.